Hi. I'm Suzan.

I created Bet On Yourself to help you unshackle from freelancing and build a sustainable business.

You work for yourself and have been successful. But sometimes you wonder if you're making the right decisions and want some outside perspective.

You're ready to build a solo business that gives you true self-sufficiency and the flexible schedule you dreamed of.



It's time to bet on yourself.

Feeling uncertain about your business strategy?

Are your marketing efforts not giving you the results you expect?

Putting off big decisions that are holding your business back

The FOCUS program is for you.

Get started

Read my Fast Company article, Why I stopped calling myself a freelancer, one of the top ten business lessons of the year.

Check out what I wish I knew before I became a solopreneur.

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"Working with Suzan has both lowered my stress level and increased my income. Before Suzan, I was running on a reactive hamster wheel.  I spent so much time responding to personal requests from random individuals that I couldn't complete big works of general utility. Her help with business strategy helped me identify my larger goals and focus on the things that matter."

Sandi Metz, author, Practical Object-Oriented Design in Ruby

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"I think of Suzan as my brand whisperer.  She's a great listener who has helped me cut through the noise of business as usual to make key strategy course corrections. It's such a gift to have her see who you are and what you should focus on to have a fulfilling professional journey.

Marty Haught, software architect and founder, Haught Codeworks


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“Suzan is my secret weapon. I have so many ideas and doubt myself a lot before acting on them. Whenever I feel a slump or that I just need a strategic next step with an idea I’ve been kicking around I call on Suzan. She’s strategic, calls me on my stuff and gets my mind moving. Before the last call I had with her I had an idea I was stuck on for about a year. One day after our call, I had two new clients and a sponsor plus venue booked for the event idea I was stuck on. She not only empowered me to make big moves but literally convinced me to bet on myself! “

Bobbilee Hartman, event planner and engineer